Designs That Inspire, Impact, and Deliver Results
Designs That Inspire, Impact, and Deliver Results
Case Studies
Case Studies
Stats & Facts
Stats & Facts
Stats & Facts
Boost Sales & Grow Revenue with Our Unified Design Strategy. We help Tech & B2C brands launch market-ready products, build standout brands, and create seamless digital experiences that drive growth.
Boost Sales & Grow Revenue with Our Unified Design Strategy. We help Tech & B2C brands launch market-ready products, build standout brands, and create seamless digital experiences that drive growth.
All
Branding
UI/UX
Deziner’s Knot
About this project
A centralized platform for connecting designers and clients, addressing fragmented portfolios and inefficient collaboration within the rapidly growing $162 billion global design industry.
The Civilisation Exchange
About this project
TCX, the world’s first AI-regulated stock exchange for SMEs, redefines capital markets by reducing the listing process from six months to three days. Leveraging advanced technologies like Distributed Ledger Technology (DLT) and Central Bank Digital Currencies (CBDCs), TCX aims to lower barriers to entry and channel domestic savings worth ₹108 lakh crores into the capital market, expanding opportunities for SMEs.
Site Scribe
About this project
SiteScribe set out to digitize and standardize the solar site surveying process, moving away from outdated pen-and-paper methods to a streamlined, mobile-friendly platform for field audits and project management.
White Gator AI
About this project
White Gator AI needed a powerful digital presence to drive adoption of its AI automation tools in the U.S. market, specifically targeting high-stakes sectors like insurance, finance, and healthcare.
Ive- Illumine Industries
About this project
IVE, developed by Illumine Industries, is a SaaS-based CRM and project management tool tailored for the solar energy sector, designed to enhance workflow and collaboration as demand for sustainable energy surges.
Ek Se Shrestha
About this project
Ek Se Shreshtha is an attendance management app developed for teachers in rural panchayats across the constituency of Anurag Singh Thakur, Member of Lok Sabha and former cabinet minister. The app supports class management and improves educational oversight in rural areas.
First Capital
About this project
In a competitive VC landscape, branding that reflects purpose, trust, and stability is crucial. First Capital needed to stand out by communicating their values and vision clearly, while appealing to both entrepreneurs and investors.
Curam Hospital
About this project
CURAM, a multispecialty hospital, approached us with a need for a cohesive brand identity to improve patient experience across its diverse departments. We saw an opportunity to go further, crafting a dynamic identity system that would transform the hospital’s visual landscape and enhance navigation.
Maayu
About this project
AI hiring startup, to craft a bold brand identity and go-to-market (GTM) design system that positions them as a future-ready, intelligent hiring solution.
LEGGO Mobility
About this project
LEGGO Mobility, a pioneer in sustainable transportation, launched India’s first retrofit electric auto fleet to provide eco-friendly last-mile connectivity across Chennai. With a focus on zero ride cancellations, zero surge pricing, and zero emissions, LEGGO aimed to deliver accessible, hassle-free transport to city commuters.
WAYFORWARD IT
About this project
Wayforward IT, a tech company focused on business transformation through technology, sought a dynamic, user-friendly website that highlights their expertise and commitment to innovation. We designed and developed a website that showcases Wayforward’s services, values, and technical proficiency, creating an engaging digital experience.
REDO Design Fest
About this project
As co-host and co-organizer of REDO'22, a two-day design festival, we helped create a platform for celebrating Art and Design while fostering connections within the creative community. With over 500 attendees, REDO'22 offered workshops, talks, film screenings, a fashion show, and more.
Janata Hotel
About this project
Second Thought Studio crafted an elegant brand identity for Janatha Hotels, a luxury Indian hotel blending prestige with rich heritage. The brand was meticulously designed to convey excellence and cultural sophistication, creating an experience that resonates with discerning guests.
My Hibiscus
About this project
Second Thought Studio crafted a powerful brand identity for My.Hibiscus, a wellness drink made from hibiscus flowers grown in Tamil Nadu by Mr. Gomathinayagam, an award-winning organic farmer with over 60 years of dedication to sustainable agriculture. My.Hibiscus isn’t just a beverage; it’s a celebration of local farming and a commitment to bringing authentic wellness from the heart of a village to a broader market.
Good days
About this project
Good Days is a skincare line for surfers, offering protection and nourishment for sun-exposed skin. We crafted a modern brand identity, including logo, packaging, and illustrations that capture the brand’s coastal, active lifestyle appeal.
All
Branding
UI/UX
Deziner’s Knot
About this project
A centralized platform for connecting designers and clients, addressing fragmented portfolios and inefficient collaboration within the rapidly growing $162 billion global design industry.
The Civilisation Exchange
About this project
TCX, the world’s first AI-regulated stock exchange for SMEs, redefines capital markets by reducing the listing process from six months to three days. Leveraging advanced technologies like Distributed Ledger Technology (DLT) and Central Bank Digital Currencies (CBDCs), TCX aims to lower barriers to entry and channel domestic savings worth ₹108 lakh crores into the capital market, expanding opportunities for SMEs.
Site Scribe
About this project
SiteScribe set out to digitize and standardize the solar site surveying process, moving away from outdated pen-and-paper methods to a streamlined, mobile-friendly platform for field audits and project management.
White Gator AI
About this project
White Gator AI needed a powerful digital presence to drive adoption of its AI automation tools in the U.S. market, specifically targeting high-stakes sectors like insurance, finance, and healthcare.
Ive- Illumine Industries
About this project
IVE, developed by Illumine Industries, is a SaaS-based CRM and project management tool tailored for the solar energy sector, designed to enhance workflow and collaboration as demand for sustainable energy surges.
Ek Se Shrestha
About this project
Ek Se Shreshtha is an attendance management app developed for teachers in rural panchayats across the constituency of Anurag Singh Thakur, Member of Lok Sabha and former cabinet minister. The app supports class management and improves educational oversight in rural areas.
First Capital
About this project
In a competitive VC landscape, branding that reflects purpose, trust, and stability is crucial. First Capital needed to stand out by communicating their values and vision clearly, while appealing to both entrepreneurs and investors.
Curam Hospital
About this project
CURAM, a multispecialty hospital, approached us with a need for a cohesive brand identity to improve patient experience across its diverse departments. We saw an opportunity to go further, crafting a dynamic identity system that would transform the hospital’s visual landscape and enhance navigation.
Maayu
About this project
AI hiring startup, to craft a bold brand identity and go-to-market (GTM) design system that positions them as a future-ready, intelligent hiring solution.
LEGGO Mobility
About this project
LEGGO Mobility, a pioneer in sustainable transportation, launched India’s first retrofit electric auto fleet to provide eco-friendly last-mile connectivity across Chennai. With a focus on zero ride cancellations, zero surge pricing, and zero emissions, LEGGO aimed to deliver accessible, hassle-free transport to city commuters.
WAYFORWARD IT
About this project
Wayforward IT, a tech company focused on business transformation through technology, sought a dynamic, user-friendly website that highlights their expertise and commitment to innovation. We designed and developed a website that showcases Wayforward’s services, values, and technical proficiency, creating an engaging digital experience.
REDO Design Fest
About this project
As co-host and co-organizer of REDO'22, a two-day design festival, we helped create a platform for celebrating Art and Design while fostering connections within the creative community. With over 500 attendees, REDO'22 offered workshops, talks, film screenings, a fashion show, and more.
Janata Hotel
About this project
Second Thought Studio crafted an elegant brand identity for Janatha Hotels, a luxury Indian hotel blending prestige with rich heritage. The brand was meticulously designed to convey excellence and cultural sophistication, creating an experience that resonates with discerning guests.
My Hibiscus
About this project
Second Thought Studio crafted a powerful brand identity for My.Hibiscus, a wellness drink made from hibiscus flowers grown in Tamil Nadu by Mr. Gomathinayagam, an award-winning organic farmer with over 60 years of dedication to sustainable agriculture. My.Hibiscus isn’t just a beverage; it’s a celebration of local farming and a commitment to bringing authentic wellness from the heart of a village to a broader market.
Good days
About this project
Good Days is a skincare line for surfers, offering protection and nourishment for sun-exposed skin. We crafted a modern brand identity, including logo, packaging, and illustrations that capture the brand’s coastal, active lifestyle appeal.
All
Branding
UI/UX
Deziner’s Knot
About this project
A centralized platform for connecting designers and clients, addressing fragmented portfolios and inefficient collaboration within the rapidly growing $162 billion global design industry.
The Civilisation Exchange
About this project
TCX, the world’s first AI-regulated stock exchange for SMEs, redefines capital markets by reducing the listing process from six months to three days. Leveraging advanced technologies like Distributed Ledger Technology (DLT) and Central Bank Digital Currencies (CBDCs), TCX aims to lower barriers to entry and channel domestic savings worth ₹108 lakh crores into the capital market, expanding opportunities for SMEs.
Site Scribe
About this project
SiteScribe set out to digitize and standardize the solar site surveying process, moving away from outdated pen-and-paper methods to a streamlined, mobile-friendly platform for field audits and project management.
White Gator AI
About this project
White Gator AI needed a powerful digital presence to drive adoption of its AI automation tools in the U.S. market, specifically targeting high-stakes sectors like insurance, finance, and healthcare.
Ive- Illumine Industries
About this project
IVE, developed by Illumine Industries, is a SaaS-based CRM and project management tool tailored for the solar energy sector, designed to enhance workflow and collaboration as demand for sustainable energy surges.
Ek Se Shrestha
About this project
Ek Se Shreshtha is an attendance management app developed for teachers in rural panchayats across the constituency of Anurag Singh Thakur, Member of Lok Sabha and former cabinet minister. The app supports class management and improves educational oversight in rural areas.
First Capital
About this project
In a competitive VC landscape, branding that reflects purpose, trust, and stability is crucial. First Capital needed to stand out by communicating their values and vision clearly, while appealing to both entrepreneurs and investors.
Curam Hospital
About this project
CURAM, a multispecialty hospital, approached us with a need for a cohesive brand identity to improve patient experience across its diverse departments. We saw an opportunity to go further, crafting a dynamic identity system that would transform the hospital’s visual landscape and enhance navigation.
Maayu
About this project
AI hiring startup, to craft a bold brand identity and go-to-market (GTM) design system that positions them as a future-ready, intelligent hiring solution.
LEGGO Mobility
About this project
LEGGO Mobility, a pioneer in sustainable transportation, launched India’s first retrofit electric auto fleet to provide eco-friendly last-mile connectivity across Chennai. With a focus on zero ride cancellations, zero surge pricing, and zero emissions, LEGGO aimed to deliver accessible, hassle-free transport to city commuters.
WAYFORWARD IT
About this project
Wayforward IT, a tech company focused on business transformation through technology, sought a dynamic, user-friendly website that highlights their expertise and commitment to innovation. We designed and developed a website that showcases Wayforward’s services, values, and technical proficiency, creating an engaging digital experience.
REDO Design Fest
About this project
As co-host and co-organizer of REDO'22, a two-day design festival, we helped create a platform for celebrating Art and Design while fostering connections within the creative community. With over 500 attendees, REDO'22 offered workshops, talks, film screenings, a fashion show, and more.
Janata Hotel
About this project
Second Thought Studio crafted an elegant brand identity for Janatha Hotels, a luxury Indian hotel blending prestige with rich heritage. The brand was meticulously designed to convey excellence and cultural sophistication, creating an experience that resonates with discerning guests.
My Hibiscus
About this project
Second Thought Studio crafted a powerful brand identity for My.Hibiscus, a wellness drink made from hibiscus flowers grown in Tamil Nadu by Mr. Gomathinayagam, an award-winning organic farmer with over 60 years of dedication to sustainable agriculture. My.Hibiscus isn’t just a beverage; it’s a celebration of local farming and a commitment to bringing authentic wellness from the heart of a village to a broader market.
Good days
About this project
Good Days is a skincare line for surfers, offering protection and nourishment for sun-exposed skin. We crafted a modern brand identity, including logo, packaging, and illustrations that capture the brand’s coastal, active lifestyle appeal.
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