

Janata Hotel
Janata Hotel
Completion Date
March 2023
March 2023
Industry
Hospitality
Hospitality
Services
Brand Identity, Visual Branding, Typography and Color Strategy
Brand Identity, Visual Branding, Typography and Color Strategy
Second Thought Studio crafted an elegant brand identity for Janatha Hotels, a luxury Indian hotel blending prestige with rich heritage. The brand was meticulously designed to convey excellence and cultural sophistication, creating an experience that resonates with discerning guests.


Market Insights
Market Insights
In luxury hospitality, guests value exclusivity paired with cultural authenticity. Janatha Hotels aims to stand out by offering a refined blend of Indian tradition and luxury.
In luxury hospitality, guests value exclusivity paired with cultural authenticity. Janatha Hotels aims to stand out by offering a refined blend of Indian tradition and luxury.


Approach
Approach
We curated a timeless color palette, sophisticated typography, and rich imagery to embody Janatha Hotels’ commitment to quality. Every element reinforces the hotel’s prestige, making it a memorable destination for high-end travelers.
We curated a timeless color palette, sophisticated typography, and rich imagery to embody Janatha Hotels’ commitment to quality. Every element reinforces the hotel’s prestige, making it a memorable destination for high-end travelers.




Results
Results
The new brand identity positions Janatha Hotels as a distinguished name in Indian luxury, attracting guests seeking a unique blend of cultural depth and elegance.
The new brand identity positions Janatha Hotels as a distinguished name in Indian luxury, attracting guests seeking a unique blend of cultural depth and elegance.
